Jason Rudman
Director, OPENForum.com Strategy and Marketing
American Express OPEN
As Director, Strategy and Marketing for OPENForum.com, Jason Rudman is leading the team at American Express OPEN responsible for the content strategy and capabilities development of the new OPENForum.com, the online community designed to help business owners find valuable connections and gain access to information and tools to help manage and grow their businesses. OPEN Forum has received several industry accolades including the IAB’s MIXX Award in 2008, and acknowledgement as a Webby Award Honoree for Best Business Blog in 2009. Previously, Jason worked directly for the President of OPEN to develop and implement business strategies, priorities and drive growth.
Jason has been with American Express since 2000, leading several teams within the Interactive Channel and the OPEN Customer Experience group including online site design and development of servicing functionality for both the US and global markets. As Director, OPEN Co-Brand Acquisition and Alternate Channel Development, Jason led a team which managed the Costco and Delta card acquisition efforts, launched the Starwood and JetBlue acquisition channels and expanded non-traditional marketing efforts to gain share for all American Express OPEN co-brands.
